Commonly cited examples are television programmes such as Big Brother or I’m a Celebrity, Get Me Out Of Here. The low-grade (or lack of) intellectual stimulus is somehow viewed as injecting a necessary sense of guilt into the watching process.
The bigger brother of this snobbish approach is the world of film. The Oscars have a long history of marginalising comedy films, seemingly on the basis that because they don’t delve deep into the condition of mankind, they are somehow not worthy of an award.
Indeed, in the awards’ 77 year history, just 11 comedies have won Best Picture. Many of these 11 are not balls-out comedies: the most recent incumbent is American Beauty, an exploration of the human condition that happens to be very amusing.
This is a case of the powers-that-be not judging a piece of art within its own aims, and heaving the shackle of intellectual depth over its shoulders instead. Comedy films, however great and however innately genius, remain the film industry’s guilty pleasure.